Social Media for Designers
This Practice Note is full of expert advice for harnessing the power of social media to build a successful design business, starting with the basics of identifying your target audience and covering everything you need to know to get your messages right, and what to do when it all goes wrong.
This Practice Note covers:
Building a social media content plan
Promoting your company’s core message
Social media strategies
Audience segmentation
Paid spends and organic posting
Increasing web traffic
Crisis management
Learning and analysis
Social media contractors and when to use them
Paid advertising
An overview of some popular social media channels and when to use them
About the DIA's Practice Notes
The DIA Practice Notes give designers the fundamentals to take control of their careers and flourish at work. As part of the major refresh of all DIA resources, the refreshed notes provide more relevant guidance for contemporary workplaces. They are available free for all designers who are members of the DIA.
The Practice Notes cover topics such as conditions of engagement, confidentiality agreements, preparing for staff reviews, understanding intellectual property and how to set fees for design services.
This Practice Note is part of the Running an Office series. The full series is soon to be released:
Designers in Australia
Working as a Designer
Working with Clients
Running an Office
Buying Design Services
This Practice Note is full of expert advice for harnessing the power of social media to build a successful design business, starting with the basics of identifying your target audience and covering everything you need to know to get your messages right, and what to do when it all goes wrong.
This Practice Note covers:
Building a social media content plan
Promoting your company’s core message
Social media strategies
Audience segmentation
Paid spends and organic posting
Increasing web traffic
Crisis management
Learning and analysis
Social media contractors and when to use them
Paid advertising
An overview of some popular social media channels and when to use them
About the DIA's Practice Notes
The DIA Practice Notes give designers the fundamentals to take control of their careers and flourish at work. As part of the major refresh of all DIA resources, the refreshed notes provide more relevant guidance for contemporary workplaces. They are available free for all designers who are members of the DIA.
The Practice Notes cover topics such as conditions of engagement, confidentiality agreements, preparing for staff reviews, understanding intellectual property and how to set fees for design services.
This Practice Note is part of the Running an Office series. The full series is soon to be released:
Designers in Australia
Working as a Designer
Working with Clients
Running an Office
Buying Design Services
This Practice Note is full of expert advice for harnessing the power of social media to build a successful design business, starting with the basics of identifying your target audience and covering everything you need to know to get your messages right, and what to do when it all goes wrong.
This Practice Note covers:
Building a social media content plan
Promoting your company’s core message
Social media strategies
Audience segmentation
Paid spends and organic posting
Increasing web traffic
Crisis management
Learning and analysis
Social media contractors and when to use them
Paid advertising
An overview of some popular social media channels and when to use them
About the DIA's Practice Notes
The DIA Practice Notes give designers the fundamentals to take control of their careers and flourish at work. As part of the major refresh of all DIA resources, the refreshed notes provide more relevant guidance for contemporary workplaces. They are available free for all designers who are members of the DIA.
The Practice Notes cover topics such as conditions of engagement, confidentiality agreements, preparing for staff reviews, understanding intellectual property and how to set fees for design services.
This Practice Note is part of the Running an Office series. The full series is soon to be released:
Designers in Australia
Working as a Designer
Working with Clients
Running an Office
Buying Design Services