Fresh Ground Business Breakfast Series, initiated in 2009, delivers a powerful insight into how the positive benefits of design are improving businesses in Queensland and around the globe. A diverse range of professional designers provide an understanding into how they engage at a boardroom level with their clients. Clients will also provide a first hand account of the power and the increased potential design has unleashed on their business and the direct impact this had on their improved bottom line.
This important programme, for SME directors, business owners, CEO’s, innovation teams and design professionals provides valuable industry professional networking opportunities. It delivers compelling case study examples of how design, design thinking, and utilising the skills of professional designers can help your business break fresh ground, understand the value of deep customer insights, and deliver the competitive advantage and ongoing return on investment you have been looking for.